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Tag Archives: Dubai logo

For the love of ice cream – is Dubai’s car plate logo inspired by Baskin Robbins?

Posted on June 5, 2015 by alexofarabia
1

A cheeky post this, but I do love a good comparison. A friend told me of a conversation he overhead when at the Roads and Transport Authority, of a car owner being asked if he wanted to buy a new Dubai car plate. He responded by saying, ‘why would pay extra for a Baskin Robbins plate?’

To me, the resemblance is striking. And who doesn’t love ice cream, which may explain the logo’s popularity. Have a look at the two and share your thoughts…

The new Dubai car plate logo has proved popular, but does it bear any resemblance  to...

The new Dubai car plate logo has proved popular, but does it bear any resemblance to…

...this, the world-famous Baskin Robbins logo which can be seen in every mall across the Gulf (and Dubai)

…this, the world-famous Baskin Robbins logo which can be seen in every mall across the Gulf (and Dubai)

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Posted in Marketing, United Arab Emirates | Tagged Baskin Robbins, branding, Dubai, Dubai logo, ice cream, imagery | 1 Reply

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