How to control the message Egyptian style

Us communications professionals think that we  control the message. In Egypt, that couldn’t be farther from the truth.

The below image has been circulating on Facebook for a couple of days now. It’s supposedly clips from random street interviews with Egyptians for one TV station in Cairo. But, as you sharp-eyed lot may have noticed, this is either the same man or Egyptian men all look the same.

As the saying goes, if you want something doing right then do it yourself. And this channel obviously doesn’t want the wrong message getting out.


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